Figo

Notable signal

See every move your competitors make

Launched 1mo ago

Signal

Velocity

What this means

Decaying

Vote pace down to 15% of launch speed.

+38%Launching in a 38% WoW growing category.

SEO had 55 launches this week vs 40 last.

18Founder Conviction Index: 18 — low signal.

Few of the conviction sub-signals (reputation, velocity, buyer-intent, tagline clarity) are firing yet.

Prediction

Top-5 finish probability

13%

today

Projected end-of-day votes

111range 83–150

Trajectory

decaying

Vote pace down to 15% of launch speed.

About

Figo watches your competitors so you do not have to. Every week it checks their rankings, new pages, blog posts, Google Ads, Meta ads, TikTok ads, Instagram, Facebook and Reddit, plus what ChatGPT, Claude, Gemini and Perplexity say when buyers ask for a recommendation. Monday morning you get a short briefing: what changed, what it means, and one thing to do about it. Add your website and it finds the competitors for you.

AI Summary

Figo provides weekly analytics on competitors' online activities, including rankings, new content, and advertising across multiple platforms. Users receive a concise briefing on significant changes and actionable insights to enhance their marketing strategies.

Attention & discussion velocity

Performance

Velocity3

Vote pace vs average

Momentum3

Sustained over 6h

Virality6

Spread × engagement

Engagement11

Discussion per unit of attention

Signal sources

2 of 6 active

Launch tracking9 readings since we picked it up
AI analysisMarketing
Comment intelligencethread not yet analysed
Outside discussionnot checked — domain is a storefront or shared
Revenue signalsno match on this domain
Editorial scoringbelow the signal threshold for this pass

A source that found nothing is a measurement. A source that has not run is a gap. Neither means the launch lacks the thing.