Everyone keeps telling small business owners to "use AI." But watch a salon owner’s actual day: clients in the chair since morning, DMs piling up, this week’s posts still not written, and they are still expected to sit down, write prompts, and manage chat threads. Tools got smarter, but using them became another job.
Before building anything, we talked to dozens of small business owners across the US: salons, barbershops, auto services, photographers. The pattern repeated in almost every conversation: they don’t really want to learn AI. They want to give a task and see it done - simple as that.
So we built Empacer: a voice-first assistant for owners running a 1-10 person business from their phone. The idea is simple: You say what you need out loud, Empacer does the work, and nothing goes out without your approval.
And, the part I'm most proud of: Empacer doesn't wait to be asked. It learns your business during onboarding and comes up with your first week of work on its own.
How it works:
1️⃣ Answer three questions about your business
2️⃣ Empacer drafts your first week: Instagram posts, document drafts, and more
3️⃣ You review, edit, approve, and connect your tools
What you get:
🔌 Integrations. 1000+ tools for your business
🧠 Memory. A business profile that remembers everything you’ve said
✍️ Marketing content. Posts drafted around what makes your business worth choosing
💬 Communication. Customer messages about prices and hours answered in your voice
Where to find Empacer:
🌐 Web. Works right in your browser
🤖 Android. The app is already in Google Play
🍏 iOS. The app is coming soon
You can access this discount via this link.
📲 Also, there is a 3-day free trial if you download the app directly from Google Play.
We'd love honest feedback on one thing in particular: Voice interfaces have been "the next big thing" for a long time. What’s stopped them from working for you so far?
The whole team is here all day: @vehsakam @kenessary @yesmakhan @cool_person_v2
👋 I'm Kenessary, and I lead product at Empacer.
Yerkebulan covered the core, so I wanted to share how we arrived at the three-question onboarding and the suggested work plan.
Many business owners we spoke with wanted to use AI but got stuck at the blank chat. What should they ask? How much background should they give? Explaining their business and managing conversations felt like more work before seeing any benefit.
That’s why Empacer suggests a plan right after onboarding. It gives owners something relevant to review and act on, without having to figure out the first request themselves. We start with three questions:
What’s your business called?
What makes you stand out?
Which tasks would you like to hand off?
We tried longer setups with questions about tone, audience and competitors, plus connecting tools up front. Every extra step pushed the first useful result further away, and most of those details can be picked up later as Empacer works. So we kept only the questions that change what goes into the first plan. Anything Empacer infers on its own shows up in the profile, so owners can correct it instead of filling it in.
The answers give us the starting context for that plan. Empacer remembers those details for future tasks, so owners don’t have to keep introducing their business.
Early user interviews reinforced this direction. One owner valued getting an ad ready to publish; another wanted to name a product and have a week's promotion planned around it. We also heard that figuring out the right commands still took too much effort. That's a useful reminder for us: suggesting work should make the next step easier, too.
We'd love to hear from business owners here: what’s the task you’d hand off on day one? Content, customer messages, bookings, ads, something we haven't thought of. Tell us what it is and how you handle it today, it directly shapes what Empacer suggests in the first plan.
Happy to hunt Empacer today! There are plenty of AI tools here on PH. Most of them are built for people like us, who enjoy tweaking prompts and testing new models for fun.
The salon owner, the mechanic, the photographer who’s editing at midnight. They don’t care what model is under the hood. They just want this social media post done 😁
The team@yakhmetzaki @vehsakam @kenessary didn’t start with the tech. They went and talked to real owners first, and you can tell. The whole product feels shaped around “I have 2 minutes between clients” instead of “let’s add another AI feature.”
If you have a friend, parent or neighbor running a small business, send them this launch. Or if you run one yourself, give it a try. It’ll save you lots of time so you can focus on your actual work. Your feedback is gold for the team today.
my Empacer wrote this comment
