ContentDesk
Quiet signalStudy why Instagram Reels work, line by line
Launched 8d ago
Signal
18
Velocity
21
What this means
+400%Launching in a 400% WoW growing category.
Instagram had 5 launches this week vs 1 last.
20Founder Conviction Index: 20 — low signal.
Few of the conviction sub-signals (reputation, velocity, buyer-intent, tagline clarity) are firing yet.
Prediction
Top-5 finish probability
11%
today
Projected end-of-day votes
2range 2–3
Trajectory
stable
Not enough snapshots yet to detect trajectory.
Speed vs peers
0.6×
37 comparable launches
About
ContentDesk breaks an Instagram Reel, or a script you're drafting, into five parts: hook, body, CTA, structure and payoff. Findings quote the exact line behind them, so you can see what earned or cost points. Analyze 5, 10 or 15 Reels from a creator side by side, compare two Reels or two scripts, and export transcripts as TXT, SRT, JSON or ZIP. Scores rate what a Reel says. They are not a prediction of views.
Attention & discussion velocity
Not enough snapshots yet. Run the snapshot worker every 15 min to build the time-series.
Performance
Pace needs two or more snapshots. This launch has 1, so velocity and momentum read as unmeasured rather than zero.
Velocity—
not measured
Momentum—
not measured
Virality—
not measured
Engagement—
not measured
Signal sources
1 of 6 active- Launch tracking1 reading since we picked it up
- AI analysisnot yet enriched
- Comment intelligencethread not yet analysed
- Outside discussionnot checked — domain is a storefront or shared
- Revenue signalsno match on this domain
- Editorial scoringbelow the signal threshold for this pass
A source that found nothing is a measurement. A source that has not run is a gap. Neither means the launch lacks the thing.