Audio first physiotherapy delivered via WhatsApp
Small Wins is a 14-day audio movement programme delivered to WhatsApp every morning. No app, no login, no equipment, no floor work. Each day: a 30-second personal intro from your coach, a 7-minute guided session (movement, breathing, a food swap), then a quick check-in that shapes tomorrow. Designed by a physiotherapist, enhanced by AI, built for women 55+ who want to feel stronger without the gym.
Scored deterministically. Only candidates that fire a story trigger are sent to a model, so this one has no written angle.
Gaps in our data, not findings about the product. Their weight is redistributed across the 5 we did measure.
A source that found nothing is a measurement. A source that has not run is a gap. Neither means the launch lacks the thing.